AIME
The City as Muse and Teacher
The story of AIME does not begin in a perfect studio, but in the living, irregular heart of the city. Among asphalt, artificial light, metallic sounds, and walls that speak. Here, where movement is constant and identity is built day by day, our vision takes shape.
AIME was born from the observation of a void: garments that failed to keep pace with the strength, complexity, and resilience of those who wear them.
Our project is to transform the energy of the street into clothing that speaks of evolution, awareness, and redemption.
Heritage, Function, Precision
Every AIME garment is a dialogue between what has been and what is yet to come. We draw inspiration from workwear and the military world, where function is not a detail but a necessity. Essential lines, solid construction, real utility — all reinterpreted through a contemporary aesthetic.
Fabric as Canvas
We select materials that improve with use and over time: structured cottons, durable denim, technical fabrics. Quality is not an optional choice — it is the foundation on which every AIME garment is built.
Dressing Transformation
AIME is for those in motion. For those who do not experience the city as a limitation, but as a possibility.
Our community is made up of people who do not simply follow trends, but build paths: creatives, professionals, artists, visionaries. People who need versatile, solid garments, capable of accompanying dynamic days and evolving identities.
info@aime-milano.com